Picture a shopper in early October, standing at your counter, holding a pair of plastic vampire fangs and wondering if they should grab a second set. Spooky season has that effect on people.
Halloween is really a season, not a single night, and it brings many weeks of costume hunting, party planning, treat baking, and impulse buying. Everyone selling anything even slightly orange or creepy is competing for attention.
Packaging is one of the easiest ways to stand out. Clear, rigid, reusable and recyclable boxes show your products off, keep them protected, and give customers something worth keeping once the candy is gone. Here are some fresh ways vendors of all kinds can put them to work this Halloween.
Give Impulse Buys A Front Row Seat
Costume accessories are the ultimate small purchase. Fangs, false eyelashes, glitter charms, spider rings, and novelty earrings tend to land in a cart because they were sitting somewhere a shopper could see them.
Round containers with flush lids, like the 702R and 705R, keep small pieces together and visible. Hinged squares in 1×1 or 2×2 sizes can be fit with a custom flock board or foam insert, so a single pair of earrings looks like a boutique find. For long, dramatic items like false lashes, the G1110 comes in a range of widths and lengths.
Because the boxes are crystal clear, shoppers see exactly what they’re getting without opening a thing. And they stack, which makes an eye-catching counter display easy to create and easy to restock.
Make Baked Treats And Candy A Showstopper
Halloween treats used to mean a bag of candy. These days they can mean anything from a cookie decorating kit, to a “potion” set, or a box that lets customers assemble their own monster cupcakes. Collections and assortments sell because they promise an activity, not just a snack.
Compartment containers are made for this. Fill the sections with sprinkles, candy eyeballs, edible glitter, and gummy spiders, and ordinary confections suddenly become a seasonal must-have.
Pair a compartment box with a round 735 for a “cake in a box” dessert that serves as a gift box and storage container in one. Add a custom label, and you have a single serving treat that sells itself.
All of our boxes are food-safe and BPA-free, so treats can go straight in.
Take Haunted Attractions, Corn Mazes, And Pumpkin Patches To Another Level
Visitors like proof that they survived. A small keepsake does the job nicely.
Enamel pins, charms, and keychains look great in a hinged square. A mini pumpkin painting kit gets a crystal-clear stage in the OMNI 531, which stands just over 3 inches tall.
Imprint your attraction’s name and the year in metallic gold or silver foil (or any of our 20+ standard ink colors) and the box becomes part of the souvenir. Because it is reusable, it earns a spot on a desk or shelf long after the fog machine has been packed away.
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Create A Cabinet Of Curiosities
Some of the best spooky products look like they belong in a museum, and novelty shops, décor retailers, and gift boutiques can borrow that trick. Put creepy collectibles in a clear hinged box and a plastic spider suddenly becomes a specimen.
Hinged boxes like the G750 and G790, popular with museums for displaying small fossils, work beautifully for fake teeth, rubber bugs, and tiny skulls. Custom foam inserts in a variety of colors hold each piece in place, and the easy snap hinge invites customers to take a closer look. Add a tiny label with an official sounding name and you have a display that gets people smiling.
Bring Halloween To Dentists, Schools, And Offices
Not every Halloween customer sells costumes. Plenty of dental offices host candy buy back events, trading a bag of candy for a small prize. A hinged box holding a toothbrush, a bit of floss, and a sticker sends kids home with a treat that parents appreciate too.
Teachers assembling class party favors and offices sending seasonal thank yous to clients can use the same recipe. A small clear box, one thoughtful item inside, and a ribbon on top.
Recipients can reuse the box for school supplies or desk odds and ends, or recycle it when they’re finished.
Give Your Trunk Or Treat An Upgrade
Trunk or treat has become a neighborhood staple, and churches, schools, and local businesses often host their own. If your organization is one of them, the treat that stands out is the one in a box.
A tiny 1×1 hinged square holds a few small candies or a special surprise. The OMNI 531 has room for a bit more. Kids get a container they can reuse for school supplies or a lunchbox treat, and everyone gets something that outlasts the candy.
Start Early, Haunt Better
Halloween has a way of sneaking up on everyone, and customization goes more smoothly with time on the clock. Custom inserts, imprinting, or a fully custom design are all easier to plan while it’s still early.
So start the conversation now. Browse our catalog to find the right sizes and lids, request a sample to see how your product looks inside, or contact us with your idea and we’ll help you find the right fit.
Your customers are already thinking about October 31. Your packaging should get there first.